Mama Mio was officially launched in 2005 by four friends whose main objective was to help women feel more confident in their skin. All of their products are jam-packed with the highest possible dosage of active ingredients so that you see maximum benefits very quickly. The ladies at Mama Mio also maintain a strict ‘No Nasties’ policy, so all of their products are paraben free, petroleum free, sodium laureth sulphate free and sodium lauryl sulphate free – everything is completely natural.